We have no idea why it’s taken this long, but it looks like a Kim Kardashian make-up line is finally happening.
And the good news is that it’s dropping as early as next week. Sneaky!
Kim K took to Instagram to announce it herself (natch!) with not one or even two, but three promotional teaser videos. We wouldn’t expect anything less!
The brand is called KKW Beauty, and the first set of products will be released on June 21.
And that’s about all we know so far, as Kim didn’t feature any of the products in the teasers, so we guess we’ll just have to sit tight and wait ‘til next week.
But if younger sister Kylie Jenner – who has made history by becoming the youngest person on the Forbes Celebrity 100 rich list – has given her any advice on what makes a successful beauty line, we predict it’s going to be something quite spectacular.
We’d be lying if we said we didn’t expect at least one contour kit.
Will it be worth the wait? We think so…